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How can your communications best rep­re­sent you? Davis Design Partners (DDP) strives to design work that not only informs and edu­cates, but also cre­ates
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Featured Work

Optiform Website RedesignOptiform Website RedesignOptiform Website RedesignOptiform Website RedesignOptiform Website RedesignOptiform Website Redesign

By Matt

On 12, Jun 2008 | In | By Matt

Optiform Website Redesign

Optiform, Inc., a high-tech form automation and document-based business processing company, engaged DDP to design a new website presence for their expanding enterprise. A contemporary site design was created that included improved site usability/functionality, data-driven page content and an extensive web browser-based content management system (CMS).

Specific features include poignent messaging and engaging full-color and black-and-white imagery, a Flash-based “Feature” area module to visually break down Optiform’s automation and process methods into a clear diagrammatic presentation, and an efficent tabbed module area to facilitate direct and easy access to the main sections of their business, while specific questions quickly “guided” visitors to appropriate and desired information, all without leaving the homepage. In a related project, Davis Design Partners expanded Optiform’s brand messaging by developing a new tagline for the company, “Your data processes. Simplified.”