On 15, Dec 2009 | In Web | By Matt
American Dietetic Association Website Redesign
The 65,000 members of the American Dietetic Association rely on the eatright.org website for timely, trustworthy and accurate information 24÷7÷365. DDP designed a site built around clearly defined constituencies that facilitated access to information using a variety of Web 2.0 user interface technologies. The result is a much more dense and feature-rich website that is accessible and friendly, while purposefully reinforcing the ADA brand.
Site features included full member profile management, an online e‑commerce store, video library, a “Find A Registered Dietitian” search tool, a complete Student Career Center, comprehensive Knowledge Center, Calendar of Events, News, Polls/Surveys, plus multiple sub-sites. All of this functionality, and more, is managed through an extensive and robust enterprise-level CMS back-end.